Stephen Hobson
I design digital products that make people’s jobs more enjoyable, efficient, and hassle-free. My workflow centers on the needs of both the users and the business to create effective designs that optimize time and productivity.
My portfolio includes several usability improvement projects I have created for companies in Northwest Arkansas.
My User Experience Design Process
I approach every project as an opportunity to solve user and business problems. Solutions may range from adding simple features to complete redesigns.
User Feedback
Understand the goals, budget, timeline, and strategy of the business in order to offer relevant design solutions.
Business Needs
Use input to evaluate the product's users, scenarios, and requirements that will be incorporated into the final solution.
Research Competition
Research existing design solutions in the marketplace, see how they have helped others, and if they can help with the project.
Brainstorm
Use feedback to generate ideas of possible and viable solutions.
Information Architecture
Organize the order of the most important and relevant information, steps, and/or user-flow.
Wireframe
Based on the best available options, create a basic layout of page elements. Gather input from the users and the business to ensure alignment
Prototype
From selected wireframes, design layouts with images, colors, animations, text content, etc.
Project Evaluation
Evaluate product effectiveness through a variety of tools. Implement continuous improvement cycles.